Volume 1, Tahun 2024

The Proceedings of the ASEAN School of Business Network International Conference (ASBNIC) is an annual event that unites academics, researchers, and professionals. The featuring key themes in this Proceedings such as:

  • Accounting & Financial Management
  • Human Capital Management
  • Marketing Management
  • Strategic, Operation Management, and Management of Technology
  • Economics
  • Entrepreneurship and Social Sciences

Join us for insightful keynote speeches, research presentations, and interactive sessions aimed at fostering collaboration and knowledge exchange. All accepted papers will be published with open access, ensuring global availability.

For more details and registration, visit our website or contact us at info@aseansbn.org.

Current Issue

Vol. 2 (2025): Volume 2, Tahun 2025

Published: 2025-12-14

Articles

Building a Future-Ready Public Sector with AI: Enabling an Actionable AI Framework

Norazlin Mohd Nor, Mior Harris Mior Harun, Norzanah Mat Nor (Author)

1 - 23

PDF
Abstract View: 935, PDF Download: 275

AI-Powered Recommendation Systems and Customer Engagement Among International Students in Malaysia: The Mediating Role of Perceived Trust

Ghaith Abdulridha Mubdir, Sharizal Hashim, Nadzirah Rosli (Author)

24 - 34

PDF
Abstract View: 507, PDF Download: 354

Reconstruction and Validation of Sustainable Supply Chain, Risk Management and Sustainable Performance Using Factor Analysis: Evidence from SMEs in Indonesia

Siti Nursyamsiah, Muhammad Saddam Sofyandi, Annisa Sayyidah Amin (Author)

35 - 46

PDF
Abstract View: 303, PDF Download: 153

In What Ways Does Artificial Intelligence Support Managers to Pursue Business Model Innovation?

Anjar Priyono (Author)

47 - 60

PDF
Abstract View: 314, PDF Download: 157

Planning, Organizing, Leading, and Controlling in Islam: A Value-Driven Approach to Organizational Management

Roidah Lina, Ummu Savira Maulida Akhmad (Author)

61 - 82

PDF
Abstract View: 478, PDF Download: 533

Digital Lending: The Role of Rationality, Experience, and Behavioral Intention to Re-Applied P2P Lending in Yogyakarta

Dinda Sukmaningrum (Author)

83 - 97

PDF
Abstract View: 358, PDF Download: 165

Digital Innovation in Action: How GHR Inc.’s Approach Excels in Transforming Value Creation and Enhancing Value Proposition

Berliando Rahmadanto Pamudya (Author)

98 - 110

PDF
Abstract View: 364, PDF Download: 161

Reinventing the Flow: Adaptive Strategies in a Disrupted Sanitation

Honesty Artanty (Author)

111 - 123

PDF
Abstract View: 291, PDF Download: 142

Digital Transformation and Marketing Integration in Franchise Minimarkets: Strategic Insights from Indonesia’s Retail Leaders

Fitri Rahayu Anggorowati (Author)

124 - 135

PDF
Abstract View: 781, PDF Download: 186

AI and Big Data in E-Commerce: Amazon’s Digital Innovation in Its Operational Processes

Rahmatin Sabila Rizqy, Nevlin Sheva Nabilla (Author)

136 - 149

PDF
Abstract View: 976, PDF Download: 439

Hospital Digital Transformation for Healthcare Excellence: Overcoming Challenges toward Sustainable Service

Urip Evin Nurhani, Febriana Endah Sari (Author)

150 - 161

PDF
Abstract View: 446, PDF Download: 228

Telemedicine and Beyond: Halodoc’s Digital Supply Chain Strategy for Better Medical Access and Quality in Indonesia

Anissa Pranadewi (Author)

162 - 174

PDF
Abstract View: 493, PDF Download: 727

Sustainable Manufacturing Transformation at Unilever: Comitment to Environmentally Friendly Production

Tedi Haryanto (Author)

175 - 182

PDF
Abstract View: 670, PDF Download: 519

Technology Innovation in F&B Supply Chain: J.CO Digital Transformation as a Competitive Strategy

Aliya Khoirunnisa (Author)

183 - 193

PDF
Abstract View: 571, PDF Download: 249

Does Storytelling Spark Empathy and Drive Prosocial Consumption in Social Crowdfunding? Evidence from KitaBisa’s Crowdfunding Campaigns

Hendy Mustiko Aji (Author)

194 - 204

PDF
Abstract View: 343, PDF Download: 289

Unpacking Trust in AI-Based E-Commerce: An Integrated Model of Cognitive and Psychological Drivers of Purchase Intention Among Gen Z Shopee Users

Arif Hartono (Author)

205 - 225

PDF
Abstract View: 764, PDF Download: 612

The Influence of Halal Certification, Halal Awareness and Brand Image on Halal Food Product Purchase Intention in Indonesia

Muhammad Sayyid Hanif, Budi Astuti (Author)

226 - 238

PDF
Abstract View: 381, PDF Download: 216

Sustainable Marketing Strategy: Building Brand Image and Sustainable Purchase Intention in the Cosmetics Industry

Ratna Roostika (Author)

239 - 253

PDF
Abstract View: 424, PDF Download: 221

Beyond Popularity: What Really Drives Brand Perception in Tiktok Influencer Marketing?

Alldila Nadhira Ayu Setyaning, Dewangga Arya Waskita, Pahlevi Wirandamukti (Author)

254 - 268

PDF
Abstract View: 398, PDF Download: 269

Enhancing E-Commerce Experience with Augmented Reality: The Impact on Purchase Intentions in Indonesia

RR. Siti Muslikhah (Author)

269 - 283

PDF
Abstract View: 317, PDF Download: 218

Can Justice in Public Services Affect Complaints and Behavioral Intentions?

Albari Albari, Anas Hidayat (Author)

284 - 292

PDF
Abstract View: 276, PDF Download: 113

From Experience to Endorsement: Determinants of Satisfaction and Intention to Recommend International Student Mobility

Istyakara Muslichah , Ahmad Zaki Maajid (Author)

293 - 309

PDF
Abstract View: 316, PDF Download: 157

Toward Islamic Wealth Management: Insights from Islamic Family Financial Socialization

Wan Rasyidah Wan Nawang , Fuadah Johari, Syadiyah Abdul Shukor, Syahidawati Shahwan, Mahdhir Abdullah (Author)

310 - 320

PDF
Abstract View: 340, PDF Download: 185

Digital Faith Meets Sustainability: The Role of AI and Religiosity in Shaping Green Purchase Intentions in Bangladesh

Nabila Islam, Hanim Bt Hj Misbah (Author)

321 - 334

PDF
Abstract View: 366, PDF Download: 190

A Narrative Review of Influencer Marketing: The Role of Credibility and Emotional Engagement in Shaping Gen Z's Purchase Intentions

Ummu Savira Maulida Akhmad (Author)

335 - 345

PDF
Abstract View: 757, PDF Download: 1237

CUSTOMER RETENTION THROUGH BRANDING AND SERVICE EXCELLENCE IN LOCAL COFFEE SHOPS IN YOGYAKARTA

Muhamad Khalief Syuhada (Author)

346 - 352

PDF
Abstract View: 449, PDF Download: 194

Buy Now, Pay Later and the Digital Lifestyle: An STP Analysis of AlloBank’s Strategy for the Gen Z Market

Dewita Putri Maharani, Fatia Hikmawati (Author)

353 - 361

PDF
Abstract View: 374, PDF Download: 317

Factors Influencing TikTok Video Advertisements on Intentions to Enroll in Higher Education Institutions Among Generation Z’s Middle Eastern Students in Malaysia

Sara Fawzi Aboushehata, Wan Rasyidah Nawang, Eizan Azira Mat Sharif (Author)

362 - 371

PDF
Abstract View: 441, PDF Download: 340

The Rise of Digital Banks in Malaysia: Discussion on Industry Impact and Strategic Insights

Mohd Shukor Harun (Author)

372 - 382

PDF
Abstract View: 725, PDF Download: 1287

Financing Risk in Islamic Rural Banking in Indonesia: Internal and External Factors Determining

Sutrisno Sutrisno (Author)

383 - 395

PDF
Abstract View: 264, PDF Download: 136

Accountıng And Financial Management Digital Competence of Malaysian Future Accountants

Mohammad Noor Osman, Siti Zaidah Turmin, Saidatunur Fauzi Saidin, Mohd Mohid Rahmat (Author)

396 - 405

PDF
Abstract View: 494, PDF Download: 240

What Happens After The Announcement Of The Launch Of Danantara On Indices In Indonesıa?

Mellisa Fitri Andriyani Muzakir (Author)

406 - 416

PDF
Abstract View: 408, PDF Download: 252

Strategic Sustainability through the RBV Lens: ESG as a Moderator in the Link Between Environmental Innovation, Sustainable Supply Chains and Financial Performance

Dessy Isfianadewi (Author)

417 - 430

PDF
Abstract View: 359, PDF Download: 2153

The Role of Corporate Governance Mechanism and Green Innovation on Firm Performance

Khoirina Noor Anindya (Author)

431 - 441

PDF
Abstract View: 298, PDF Download: 161

External Shock and Industry Resilience: The Contagion Effect of Trump Retaliation Tariff in the Indonesian Stock Exchange

Abdur Rafik (Author)

442 - 451

PDF
Abstract View: 428, PDF Download: 302

The Effect of Financial Constraints and Financial Risk on Capital Structure with Profitability and Tangibility as Moderating Variables

Abdul Moin (Author)

452 - 462

PDF
Abstract View: 251, PDF Download: 205

AI-Driven Disruption in Banking: OCBC’s Bold Move Toward Digital Service Optimization

Anisa Nur Hasanah (Author)

463 - 474

PDF
Abstract View: 765, PDF Download: 1236

Revisiting the EKC Hypothesis in Indonesia: The Role of Economic Growth, Coal Production, and Renewable Energy in Carbon Emissions

Katiya Nahda, Achmad Rizal (Author)

475 - 485

PDF
Abstract View: 292, PDF Download: 161

Digital Cross-Border Trade Between Malaysia and ASEAN: A Comparative Digital Economy Framework Agreement (DEFA) Analysis

Hartini Mohammad (Author)

486 - 496

PDF
Abstract View: 496, PDF Download: 436

Enhancing the Measurement of Financial Literacy: Integrating Digital Dimensions for Inclusive Financial Well-Being

Fuadah Binti Johari (Author)

497 - 509

PDF
Abstract View: 614, PDF Download: 261

Hierarchy of Knowledge and Values in Management: A Qualitative Study Based on Literature Review

Yusuf Amri Amrullah, Dinda Sukmaningrum, Arika Mimanda (Author)

510 - 522

PDF
Abstract View: 310, PDF Download: 139

Student Loan Repayment: A Global Review of Behavioural, Financial, and Policy Dimensions (2020–2025)

Nik Norsyarmimi binti Nik Noor Rezam, Fuadah binti Johari, Hanim binti Misbah, Wan Nurhanan binti Wan Suhaimi, Mohd Nazri bin Mohd Noor (Author)

523 - 535

PDF
Abstract View: 630, PDF Download: 556

Does Digital Entrepreneurship Education Affect Students’ Interest in Digital Entrepreneurship?

Tri Lestari Wahyuning Utami (Author)

536 - 547

PDF
Abstract View: 386, PDF Download: 164

Connecting the Dots: How Business Model Innovation Bridges Innovation Capability and MSMEs' Performance?

Baziedy Aditya Darmawan (Author)

548 - 565

PDF
Abstract View: 299, PDF Download: 185

Exploring Entrepreneurial Mindsets and Aspirations Among Management Undergraduates

Hanifa Nur Fadhilla (Author)

566 - 579

PDF
Abstract View: 339, PDF Download: 133

Digital Leadership for Building Digital Entrepreneurship of MSMEs

Muafi, Anas Hidayat (Author)

580 - 594

PDF
Abstract View: 302, PDF Download: 142

Student's Readiness for the Industry: An Analytical of Digital Literacy Aspect

Reynaldi Dwi Junianta, Andriyastuti Suratman (Author)

595 - 610

PDF
Abstract View: 361, PDF Download: 208

Ground Floor, Mirror, and Puzzle Piece: Salary Sensemaking Among Indonesian Gen Z

Jaya Addin Linando (Author)

611 - 625

PDF
Abstract View: 354, PDF Download: 257

Generation Z's Expectations for Well-being in the Workplace: The Role of Work Meaningfulness and Gender Factors

Maisaroh (Author)

626 - 637

PDF
Abstract View: 303, PDF Download: 147

Utilization of System Application and Product in Data Processing (SAP) to Support Employee Data Management Effectiveness

Luthfi Akmal Ramadhan, Arif Hartono (Author)

638 - 647

PDF
Abstract View: 354, PDF Download: 179

From Abroad Learning to Sustainability Impacts: A TCCM-Based Research Agenda for Sustainability Knowledge Acquisition

Putra Endi Catyanadika (Author)

648 - 661

PDF
Abstract View: 410, PDF Download: 271
View All Issues